Maricopa Study Confirms Flow Labs’ Industry Leading Penetration Rates

September 12, 2024

Accurate, reliable data is key to effective transportation planning and operations, and at Flow Labs, we’re committed to providing transportation agencies with reliable, actionable and scalable insights to optimize road safety and efficiency.

Today, we’re excited to share the results of a recent validation study by the Maricopa Association of Governments (MAG), confirming the penetration rates of Flow Labs’ probe data. The study compared data from the Flow Labs Platform with MAG’s ground truth data from traditional methods such as tube, radar, and video counts, evaluating 49 locations across the greater Phoenix region.

The results set a new standard in transportation data and management. The Flow Labs Platform captured data from 29.1% of vehicles on the road, far exceeding the typical 2-8% penetration rates of traditional probe data sources.

What does this mean for you?

  • High Quality, Accurate Data: Receive more detailed and reliable traffic insights for a clear understanding of what's happening on the road.
  • Improved Decision Making: Gain a clear, real-time understanding of road conditions,  empowering you to respond instantly to issues, saving time, lives and money.
  • Reduced Errors: With over 5x the probe data access, you can expect a 62% reduction in data errors.
  • Comprehensive Coverage: Higher penetration rates provide higher sampling rates, ensuring maximum coverage and data insights on every single roadway, even low-volume, rural and local streets. 

Click here to read the validation study and its supporting data. To learn more about the Flow Labs platform, schedule a demo with our team at [email protected]

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