Flow Labs Announces New Data Partnership with Geotab ITS to Deliver In-Depth Freight and Commercial Traffic Insights for Agencies

July 19, 2024

Flow Labs Announces New Data Partnership with Geotab ITS to Deliver In-Depth Freight and Commercial Traffic Insights for Agencies

The new partnership expands Flow Labs’ already robust data sources to include detailed insights of freight and commercial vehicles, helping traffic managers improve safety, reduce congestion, and lower environmental impact on their roadways.

OAKLAND, California, July 19, 2024 – Flow Labs, a transportation software technology leader specializing in Artificial Intelligence (AI) that makes roads cleaner, clearer, and safer, today announced a new partnership with Geotab Intelligent Transportation Systems (ITS), a Geotab business unit providing governments and organizations with actionable, real-world insights to improve their transportation networks. The collaboration will build upon Flow Labs’ already extensive data sources to offer new performance metrics and eventually platform features for freight and commercial vehicle insights, so that traffic managers can address safety, congestion, and environmental impact on their roadways.

"At Geotab ITS, our mission is to equip partners and transportation professionals with the tools and solutions they need to make data-driven decisions,” says Nate Veeh, Associate Vice-President, Geotab ITS. “By partnering with an innovative company like Flow Labs it allows us to do this more effectively, thus creating value-added data offerings that are unique in the market. We believe that supplementing our contextual and reliable fleet and freight data into the Flow Labs platform will provide a solution rich offering to help address traffic safety, sustainability and performance.”

From rideshare vehicles to delivery vans, freight trucks to transit buses, Geotab ITS works with anonymized and aggregated data from over 50,000 commercial fleet customers and 3,000 government agencies to capture, measure, and analyze their connected vehicle (CV) data. Globally, Geotab ITS leverages data from more than 4.3 million commercial fleet vehicles, generating over 75 billion data points daily. In North America alone, Geotab’s connected vehicles provide CV data coverage for approximately 99.9% of primary roadways across the continent.

“Geotab ITS data streams offer the most comprehensive view of commercial and fleet vehicle activity across the U.S.,” said Jatish Patel, CEO and Founder of Flow Labs. “By integrating these data sets into our AI platform, we’re delivering unrivaled traffic insights that not only enhance safety and reduce congestion, but they can also provide both economic and environmental benefits for agencies as well.”

Flow Labs’ digital twin platform uses AI to enrich and integrate multiple data streams including signal data, detection data, and connected vehicle data from a range of partners, into a comprehensive traffic management platform that optimizes traffic flow, traffic safety, and environmental emissions while enhancing overall regional mobility. 

With Geotab’s data, the Flow Labs platform can now provide traffic managers and modelers with a historical breakdown of roadway use by vehicle type, class, vocation and industry. This gives engineers the ability to analyze and understand interactions between freight and passenger vehicles, offering valuable insights for optimizing traffic management strategies and improving operational efficiency. Patel said, “With these new data sets, agencies now have the ability to increase the efficiency of freight routes and assess the impact of freight traffic on road capacity, improving overall traffic management.” 

For agencies focused on Vision Zero goals, this partnership also expands Flow Labs’ unsafe behavioral insights including Harsh Events such as harsh braking, harsh acceleration and harsh cornering, and provides a comprehensive view of how freight interacts with all road users, including pedestrians and bicyclists.

“This partnership enhances Flow Labs' lead in providing crucial insights for traffic managers that need to manage their roads and gives them crucial data on how freight and commercial vehicles are impacting their networks,” said Patel. “It paves the way for new and innovative strategies to manage congestion and keep traffic flowing smoothly.”

Learn more at https://www.flowlabs.ai or follow them on X/Twitter and LinkedIn.

About Flow Labs

Flow Labs provides transportation agencies with data-driven software solutions designed to make transportation cleaner, clearer, and safer for everyone—right now. Founded in 2018, the company’s AI-powered platform generates best in class transportation intelligence to analyze, predict and optimize traffic flows across an entire city in seconds. Flow Labs achieves agency goals by using data from connected vehicles and traffic networks, with no need for expensive hardware or infrastructure modifications.

Flow Labs’ entire platform is scalable, offering a cost-effective path to integrate data, view network analytics, monitor traffic flows, optimize multi-modal traffic signals, and provide on-demand transportation project evaluation.

The company is dedicated to helping agencies Find Issues, Fix Problems and Fund Projects. For more information, visit https://www.flowlabs.ai or follow us on X/Twitter and LinkedIn.

About Geotab Intelligent Transportation Systems (ITS)

Our team of data science, AI, software engineering and user experience specialists has one purpose – helping transportation data stakeholders understand and act on the context behind their traffic data. Geotab ITS’ vision is to develop safer, more sustainable and equitable transportation networks for all through the intrinsic power of contextual commercial vehicle insights. We work closely with a variety of organizations in both the public and private sectors to help them achieve their transportation infrastructure and policy goals. Geotab ITS promotes economic prosperity and streamlined people and goods movement by supplying trustworthy, high-quality transportation insights.

We are dedicated to providing aggregate observed, real-world data so you can make more informed decisions to improve efficiency, sustainability, profitability and safety. For more information on Geotab Intelligent Transportation Systems and the Altitude Platform, visit: its.geotab.com and follow us on LinkedIn.

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